Have you ever wondered how instant messaging apps can help you grow your business? In fact, businesses use them to foster greater communication and collaboration in the workplace.
Today, we’ve prepared some of the basic FAQs related to the Messaging Apps for you. Here we go!
What is an Instant Messaging Application?
An instant messaging application is an online communication channel through which users can exchange messages in real-time. They can be used by two individuals or by groups.
In addition to exchanging messages, many of these apps also have various additional features such as voice and video calling.
According to Statista, the most popular instant messaging apps in the world are:
The Rising Use of Messaging Apps
Statistics show that instant messaging apps are currently being used by over a billion people around the world.
What’s more, one in ten people says that they use messaging apps more frequently than any other type of app. Also, by the end of 2019, worldwide messaging app penetration is projected to exceed 29%.
Business Applications
Over the past few years, messaging apps have begun to cross over from solely being for personal use to being used in a business context.
Many workplaces are now using messaging apps in conjunction with more traditional communication channels such as the phone or email.
Some common uses of messaging apps in the technological workplace include:
- Quick, hassle-free communication with colleagues in a remote location;
- Asking for further clarification on prior communications;
- Cross-departmental discussions;
- Improve teamwork by facilitating informal chats between colleagues.
Related Article: How to Grow Your Business When You Don’t Have money
Instant Messaging Apps for Businesses
The past decade has seen the development of many instant messaging apps specifically for workplaces.
Today, business use these kinds of technological tools more and more. Some of the most popular of these include Slack, Microsoft Teams, and Glip.
With so many options to choose from, you can be sure – you’ll be able to find a solution that caters to your business’s unique needs no matter its size. That’s for sure!
Messaging Apps vs. Email
“The more elaborate our means of communication, the less we communicate.”
– Joseph Priestley, Theologian
So why more and more companies ditch email in favor of messaging apps?
Perhaps the biggest factor is the Cost. Unlike email, many of the most popular messaging platforms are completely Free to use.
In addition, they are also easy to use. Why? Because messages require less space than lengthy email chains to store on servers.
It’s also about Speed! The speed with which you can share information on messaging apps can help to boost productivity in the workplace.
Finally, another major productivity is the fact that the apps can be accessed from any device as long as it has internet connectivity.
The Benefits of Messaging Apps for Businesses (Infographic)
If you’re interested, let’s go deeper into the Messaging Apps with the infographic below from the team at Cadoo.
James is the Founder & CEO of GurusWay.com. Majoring in Business and other life-changing sectors, James covers helpful content and shares his experience with the targeted audience.